In this article, I will tell you how to do a voice search. Along with this, I will also tell you +5 tips to optimize voice search.
About 50% of internet users use voice search to buy any product. Out of which 25 to 49 years old internet users use voice devices daily up to 65%.
As you know how much voice search has developed in 2022 and it is increasing day by day. Most website owners have started optimizing their website according to voice search after seeing its popularity. Because later on, more searches will be done only through voice search.
If you want to optimize your website according to voice search, then you must read my article till the end. This article is going to be very useful for you. In this article, I will tell what is voice search, How To Search Voice Optimization: 6 – Tips, why voice search is necessary, etc. So let’s get started.
What is Voice Search?
Voice Search is also known as voice-enabled. Through voice search, users can search anything on the Internet, website, and apps by giving voice commands. Along with this, voice search not only works on Google, but also works on Siri, Cortana, and Amazon Echo (Alexa).
Voice Search is developing so fast that its demand is going to increase a lot in the future. In 2022, the system of voice search has become so smart that people can comfortably talk to another person even through watches.
Voice Search is becoming more popular because it is fast and hands-free. Especially after covid, people have started using voice search more.
For your information, let me tell you that there are 32% of people support hand-free technology because they believe that dust, soil, and bacteria can be avoided to a great extent through this technology.
As you know, in 2022 almost everyone has a smartphone. That’s why voice search is also mostly done through the phone itself.
How does Voice Search work?
Voice search works in such a way that when a user speaks to know about a topic in voice search, it reads the results added in the voice search feature snippet.
For users who work more than desktops, this facility is a little less for them. But you can take advantage of it well through mobile, Alexa, and other sound devices.
Voice Search works well for both websites and businesses. If you have a website whose CTR and traffic are not good, then it increases both the click-through rate (CTR) and traffic of your website. Along with this, it also helps a lot in making your website a branded website.
But let me tell you that the process of working on voice search is more complicated than this. Work is being done on it so that Voice Search can work even better. Soon voice search will become even more advanced.
Why is Voice Search Important?
Now you know what is voice search and how it works. Now let me tell you why Voice Search is important. Voice search is important because its demand among people increases every day.
If you are looking for a new way to boost traffic on your website, then voice search can be the end of your search. It not only increases the ranking of websites but also improves the user experience.
If you want your website or business to reach people, then first you have to optimize your website according to voice search. At this time every user wants to get the answer to the question asked by him as soon as possible. So you can easily reach your website to them through voice search can reach.
How to Optimize Content for Voice Search
As you have now learned that in any sound device whether it is Alexa, Google Assistant, Siri, etc., your website will reach the users only when you optimize your content for voice search. So for your help, I have given +5 points here which are as follows:
|1||Focus on Rich Answer|
|2||Target Long-Tail Keywords|
|3||Focus on the FAQs|
|4||Pay attention to questions that people can ask|
|5||Fix your business on Google My Business|
|6||The context in SUSE schema markup|
1. Focus on Rich Answers
First of all, let me tell you that 70% of voice search answers are taken from google’s SERPs. 60% of the answers are taken from the featured snippet. So now you can guess from this why you need to optimize your content for voice search. To optimize your content, you must first focus on Rich Answers.
Under Rich Answer these four things come Panel, Graph, Box, and feature snippet. In which the work of panel and graph is to submit information.
At the same time, we tell about the featured snippet and box content. To give a good experience to the users, Google only forwards websites with rich answers for most of the questions. And voice search also gives more value to these types of websites. That’s why you must pay attention to the rich answer.
2. Target Long-Tail Keywords
Do you know that most of the searches in voice search are done only by long-tail keywords? Like OK, Google: How Do I Optimize My Website For Voice Search?
So when you optimize your content for voice search, then definitely use long-tail keywords in it. Because short tail keywords do not have much importance in voice search.
You also have the advantage of this when a user searches a topic similar to your content in voice search, then the chances of your website ranking will increase at that time. To rank your content well in Voice Search, you have to pay attention to long-tail keywords as well as filler words.
3. Focus on FAQs
One thing you should always keep in mind while optimizing content for voice search is to include frequently asked questions (FAQs) on the website. Because all the questions asked on voice search are mostly conversational.
That’s why you have to give priority to these questions in your content. These questions are like what, why, when, who and how.
Most of the questions start with these 5 words only. That’s why you have to focus a lot on these five questions and words. So that when a user searches for something like this, then voice search should give importance to your website first.
4. Pay attention to questions that people may ask
In this stage of optimization, you have to pay attention to who is your target audience. Meaning you are also optimizing the audience for which you are writing your content for voice search. In which category do they come after all? Like the audience related to digital marketing or food industries or fashion, whomever you are targeting.
You should know about the choice of those audiences. Along with this, you should also have good knowledge of that field.
Once you understand your target audience, then you have to pay attention to what kind of questions people related to this field can ask.
For this, if you want, you can take the help of Google or other search engines. To give a better answer, you should use the direct and concise method.
5. Fix Your Business on Google My Business
As you know, if you want to do business online, then your account must be on Google My Business. By doing this you will get 2 benefits.
The first advantage is when a user wants to know about your business by typing, then he can know very easily and the second advantage is when a user does a voice search, then your business starts to rank in that too. But this is possible only when your business is optimized for local SEO.
One thing you have to keep in mind is the time and mobile no. of opening and closing of your business. Have to keep it absolutely accurate.
6. Use Schema Markup in Context
It is very important to have a Schema Markup in the content. If you have added schema markup to your web pages then it is very good for your website. And if you have not added the schema markup yet, then it will be harmful to your website. So you must add it.
Schema Markup is generally used to describe the database and to assist Google.
Schema Markup tells search engines what your website is about. Along with this, this HTML add-on also helps the search engine to understand the context of your content. This means that your website ranks well on typical searches and your content is perfect for any topic asked through voice search.
Conclusion: How to do Voice Search
Do you know what is going to happen in the future of searches for websites? Any idea!! No, I will tell you that the future of searches for websites is going to be Voice Search.
About Voice Search, this is what I tell you would like to say that this is a technology that allows users to use voice commands on the Internet. On this, users can ask any question according to their own.
This technology was first used in smartphones. Because of this changes were also made to the search bar. Voice Search has made its place among the people so fast that now most of the searches are done by speaking only.
Most voice searches are done by Siri, Cortana, Alexa, and Google Voice Search. Through this, you can boost your business. And it is also very important from an SEO point of view.
Many bloggers are upset because of How To Search Voice OptimizationI would like to tell them that you do not have to worry. All you have to do is optimize your content for voice search. To help you, I also told +6 tips, using which you can prepare your website for voice search.