What is SEO – Search Engine Optimization (Latest Tips 2021)

If you are a blogger then it is very important for you to know about What is SEO in 2021 because I am going to tell in detail about What is SEO – Search Engine Optimization

Search Engine Optimization is such a medium through which we can bring organic traffic to our site without paying any money to Google and get our article ranked at the top of Google, when you write a post on the blog, your thinking remains the same. That by getting your article ranked and bringing organic traffic from Google and earning a lot of money.

When you publish any content on your blog website, then any information related to that content is searched in Google, then Google puts that content at the top of Google’s search results. 

Must Read: Top 10 Google Ranking Factors in 2021

If you want to be successful in blogging, then you should be fully aware of what is SEO in 2021 because if the SEO of your article is not done properly, then none of your articles will rank in Google and you will not be able to earn money.

It is necessary to bring your blog or website on the first page of Google because more and more people like to read and trust the content of the first page, that is why it is very important for us to SEO the post.

If you want to know in detail about What is SEO in 2021 then stay till the end of this post.

 What is SEO in 2021 – What is SEO

The full form of SEO is search engine optimization, it is a technique with the help of which we can optimize the post of our blog or website and get it ranked on the top position of the first page of the search engine.

It is the desire of every blogger that by getting the content written by him ranked in the first position of the Google search engine, he can bring a lot of traffic to his site and earn a lot of money.

What is Seo in 2021

What is SEO in 2021 – What is SEO when you are a newcomer to Blogger? It is very important for you to know about this because only with the help of Seo you will be able to get the content of your blog or website ranked in the top position of Google search results.

SEO plays an important role in getting the blog or website ranked in the top position of Google.

SEO plays an important role in ranking the blog or website in the top position of Google, it is a technique through which we can increase the organic traffic of the website by bringing our website to the top of the search engine results.

To increase the organic traffic of your blog or website, it is very important to use SEO because if the organic traffic will go to your website, then your income will also increase and you will start earning more and more money.

What is the full form of SEO?

The full form of SEO is search engine optimization. Its job is to rank the website and increase traffic on the website, SEO is the most important factor of Google. In today’s time, Google is the most used search engine in the world which works on 200 SEO factors.

Apart from Google, Bing and Yahoo are also other search engines that are used. After doing search engine optimization, we rank our website in search engines.

Types of SEO -Types of SEO in 2021

Above we have told what is SEO and why is it important, now we will know how many types of Seo are there and what are their functions. SEO is mainly of two types, the first is on-page SEO and the second is off-page SEO. 

On-Page SEO

What we do is search engine optimization inside our blog or website, we call it on-page SEO, such as designing your blog which is SEO friendly.

Speed ​​optimization of your blog, applying a responsive theme and you have to write good content which is easily understood by the people and the speed of your page is better so that your site will open fast so that your site will grow soon.

It is very important to do keyword research before writing a post because it is very important to have keywords in post ranking, in keywords you have to write Title, Permalink, Meta description.

You have to do internal and external linking, due to which Google easily ranks our blog in search results, due to which we get organic traffic, all these things come in on-page SEO.

If you want to know about on-page SEO in full detail, then we will tell you here in full detail and explain in easy language how to do on-page SEO.

Each point has to be read very carefully because what I am going to tell is my 4 years of personal experience which can prove beneficial for your Seo.

Doing Proper Keyword Research

The new people who come to the blog start writing posts, but they never write articles by doing proper keyword research, due to which their post never ranks.

If you do not write the post by doing keyword research, then you can never rank in Google, understand that you are wasting your time, if you are a new blogger then you should use long-tail keywords because long Google quickly understands and ranks the -tail keyword.

Website Navigation

The design of your blog or website should be easy to use so that any visitor who comes to your site can easily read your post and stay on your site for as long as possible.

Title Tag

You have to make the title tag attractive on your website so that any visitor sees your title and clicks it, which will maintain your CTR, you have to use at least 60 words in your title, if you write more than 60 words then it Will not appear in Google’s title tag.


Never use the stop word (is, am, are) in the permalink. Always write the URL of the post short and simple because it is easy for Google to understand.

Internal Linking

To maintain the bounce rate of your blog, it is very important to do internal linking. By doing internal linking related to your post, your chances of ranking your post are increased and your site becomes fast.

Meta Description

The main keyword that you have must be put in the meta description of the post and the description has to be written in such a way that when someone sees it, they cannot remain open without opening it.

Image Optimization

You have to take care of one thing, whenever you upload an image, its size should be reduced because the bigger the size of the image, the more your page will load and open late, which will slow down your site.

External Linking

It would have been very important to do external linking inside your post because external linking represents that topic and information can be obtained from there for reference.

Social Signals

You must share your post on social media platforms like Instagram, Facebook, Twitter, etc. because from there traffic comes to your site, and the chances of your site growing increases.

Content, Heading, and Keyword

You have to write articles of at least 1000 words on your post because a good post will happen only when your post is big and will have the SEO of the post in the right way. One thing has to be kept in mind that your article is not copied right, otherwise, you can never rank.
You have to take special care of Heading in your post because Heading has a lot of impact on SEO, in H1, H2, H3 you have to use Focus keywords.

Also Read: How To Compress Blogger Theme Coding – Increase The Speed ​​Of Blog

When you write an article, make sure to use keywords in it and bold the important keywords so that the visitor can easily know that this is the keyword.

Off-Page SEO

After publishing the post, the external work that is done like creating backlinks, blog promotion, all these things come in Off-page Seo.

Guest Post

The best and easiest way to create backlinks is through a guest post, when you write a guest post for a good website, you get a Dofollow backlink which increases your domain authority.


When you create backlinks for your blog or website, then your domain authority increases, which is very important for your site. Your DA increases.
When you create a backlink, keep in mind one thing that the backlink you tell is related to your website, whether you make it by writing a guest post or by commenting on a post.

Discussion Sites

You must have heard the name of sites like Quora where you ask your question and the experts there answer your questions, when answering questions on Quora, you can also give a link to your site there and your Quora You can drive traffic from the site to your website.

Local SEO

Know in brief Local SEO, the techniques by which we optimize our website for the people of the local area and then rank it in the search engine is called Local SEO.
In Local Seo, the blog or website is optimized so that it ranks better on the search engine. With the help of a website, you can target the entire internet, but if you want to target the same local area, then Local Seo has to be used for that. Is.

Example of Local SEO

If you have a local business and you have a shop where people have started visiting, then you optimize your website in such a way that people can easily reach you in real life.
If you target the local area, then SEO optimizes the website accordingly, then this type of SEO is called Local SEO.

Why is SEO important for a blog?

When we create a blog or website, then our aim is that making a blog or website is a different thing to make our point accessible to the people and it is a different thing to make our point reach the people.

We work very hard, create a blog or website and write a lot of posts in it, and do not do anything Seo in it, then our blog will never perform well in the search result.

Now you must have understood that if you want to show the blog or website to people, then you will have to perform well in the search results of Google, then only you can be successful in blogging.

The more information you have about this, the more you will be able to reach your blog or website to the people so that more people will see our site and the more money we will be able to earn.

It is very important for you to SEO your posts because if your post is not set properly then your post will not rank in the top 10 because more and more people take information from the first page of Google, very few people go to the second page.

What is SERP?

There are thousands of pages on the Internet, but some are important for us, when we find something according to our search, we are shown about it or what can we say that whatever we find on the Internet, we get the same thing. It is shown that we call it SERP.


If your content shows in Google’s SERP, then automatically organic traffic will come to your blog, due to which you will get good traffic on your blog.

Final Words:

In today’s post, we have learned about What is SEO in 2021, hope you must have understood what is SEO and how to do it, if you liked this post, then share it with your friends from the social media handle button given below, Please share thanks.